Here in Price County, it’s not that we have anything against roads. Heck, you may need to travel one just to get here. It’s just the way we see it, roads aren’t very… interesting. Roads are for those content to go where so many others have gone, do what so many other have done, see what so many others have seen. And where’s the fun in that? Nah, here in Price County, we believe the real excitement begins where the pavement ends. It’s why we offer visitors access to hundreds of miles of motorized trails leading out into the unspoiled beauty of the Wisconsin Northwoods. Round up your friends for a rollicking adventure over endless acres of pristine publicly accessible land. Or invite that special someone to join you on a scenic ride out to a secluded spot along a peaceful waterway. It’s all waiting for you here at the end of the road—in Price County.
In the news

🎣 Serving Those Who Served: Fall Fishing in Price County
There’s something special about fall fishing in Wisconsin’s Northwoods. The trees are changing, mornings are getting cooler, boat traffic is slowing down, and some of…

October 2026 Events & Things to Do in Price County, Wisconsin
Fall is in full swing in Price County, and October brings festivals, fundraisers, fall fun, Halloween activities and plenty of reasons to get out and…

Price County Reaches 70% Fall Color: Get Out and Explore
The Northwoods are putting on a show, and Price County is quickly approaching one of the most beautiful times of the year. Our latest local…
Upcoming
Events

October 24, 2026
Fright Fest
Join us for an afternoon of spooky family fun! Huge Harvest Produce Weigh-off: 11am until












